Farmers and landholders require practical, on-the-ground approaches to sustainable land management. They do not use research findings specifically, but the knowledge or tools derived from that research.
Irrigation, Climate Variability, Weed management, Soil, Mixed farming, Salinity, River and Waterway management
Communicating with this group is likely to be difficult, compared with most other segments, and it is worth considering whether another channel is more efficient, such as Agricultural Extension or Community Engagement.